Christian-Albrechts-Universität zu Kiel

Press release No. 116/2017, 2017-04-21

Podium discussion at the Hannover Messe: “Digitalisation in science and industry”



For 72 percent of German companies, the digital transition is one of the biggest tasks for the coming years (source: BITKOM Research). The same applies to science. On Thursday 27 April at 5pm, representatives from the digital and the insurance industries as well as politics and science will discuss “Digitalisation in science and industry” at the Hannover Messe. The requirements of the process for politics, business and science will be explored at the Kiel University booth in Hall 2, "Research & Technology", by Andrea Hirzle-Yager, department director at Allianz Deutschland AG, Thomas Losse-Müller, Chief of the State Chancellery of Schleswig-Holstein, Maren Martschenko, first chairwoman at Digital Media Women Germany, and Professor Klaus Tochtermann, Director of the German National Library of Economics. The event is free of charge for visitors to the Hannover Messe.

"The challenge that we face in the age of digitization not only within our companies but throughout the different industries confronts us with a seemingly insurmountable task. It will require our best. If we continue to do business as usual, we will soon be out of business," says Andrea Hirzle-Yager of Allianz Deutschland AG regarding the current situation.

Digitalisation does indeed offer many opportunities, emphasised the Chief of the State Chancellery of Schleswig-Holstein Thomas Losse-Müller: “Schleswig-Holstein is right in the middle of the digital world and no longer at a disadvantage due to its peripheral geographical location. The high quality of life in Schleswig-Holstein and the leading location for broadband expansion have also become important locational advantages.”

Women in particular can open up unforeseen opportunities, emphasised Maren Martschenko, first chairwoman at Digital Media Women Germany: “We work for increased visibility of women on all stages - whether it is conferences, specialist media or management boards. Women want to and should play an equal part and make a visible impact: open, respected and pioneering. The digital transition offers the best opportunity to achieve this vision.”

Universities and research institutions play a key role in the digital transition of society, says the Director of the German National Library of Economics, Professor Klaus Tochtermann: “The dialogue between research, scientific information infrastructure and science policy is therefore critical to be able to respond accordingly to digitalising science.”

Key facts:
What: Podium discussion “Digitalisation in science and industry”
When: Thursday, 27.04.2017, 5pm
Where: Hannover Messe, Hall 2, Research & Technology, booth C07, 30521 Hannover

Information on the programme under:

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Andrea Hirzle-Yager supervises the digital transition at Allianz Deutschland AG.
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Thomas Losse-Müller is Chief of the State Chancellery, Schleswig-Holstein Copyright: private

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The digital transition offers women a great opportunity to achieve equality, believes Maren Martschenko, first chairwoman of Digital Media Women Germany.
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www.uni-kiel.de/download/pm/2017/2017-116-3.jpg

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Universities and research institutions play a key role in the digital transition of society, according to the Director of the German National Library of Economics, Professor Klaus Tochtermann.
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www.uni-kiel.de/download/pm/2017/2017-116-4.jpg



Kiel University
Press, Communication and Marketing, Dr. Boris Pawlowski
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